Who Does This Policy Apply To?

This Privacy Policy applies to all users of Avaprint, including customers, subscribers to our services, and visitors to our website (avaprint.com).

If you operate a store using Avaprint and your customers purchase goods without registering directly with us, Avaprint acts as your data processor. We only process your customers’ personal data to deliver our services to you and according to your instructions or legal requirements. As the merchant, you are responsible for ensuring your customers’ data is managed in accordance with all applicable data protection regulations, including informing them about Avaprint’s role in processing their data.

Roles and Responsibilities

• Avaprint’s Responsibilities: For registered users and site visitors, Avaprint is the data controller. We determine the purposes and means of processing your data to operate our services effectively.
• Your Responsibilities: If you provide personal information about others (e.g., on behalf of a customer), you confirm that you have the legal right to do so and authorize us to process this data in line with this policy.

When Do We Collect Your Data? We collect data both through your direct input and automatically during use of our services.

Data Collected with Your Consent:

• Account creation on Avaprint.
• Uploading designs, artwork, or content.
• Integrating with third-party platforms via APIs.
• Publishing products to external channels.
• Communicating with us via email, social media, or support chat.
• Opting into marketing emails or promotions.
• Engaging in demos, surveys, contests, or referral programs.

Data Collected Automatically:

• Navigating the Avaprint website.
• Using tools like our Mockup Generator.
• Accessing help content or managing orders.

What Data Do We Collect? To deliver our print-on-demand and fulfillment services, Avaprint collects the following types of data:

• Contact Details: Name, address, phone, email.
• Financial Information: Payment methods (e.g., PayPal, credit card), order revenue.
• Design & Product Data: Uploaded designs and related product info.
• Order Details: Sales, order info, customer data.
• Technical & Usage Data: IP address, device info, browser type, login logs, site usage patterns.

Notes:

• We do not collect sensitive personal data.
• Our services are not for children under 16. Data collected from minors will be deleted upon discovery.

How and Why We Use Your Data

To Provide Our Services:

• Fulfilling orders, managing products, processing transactions.
• Enabling platform features, authentication, and infrastructure maintenance.
• Legal Basis: Contractual necessity and legitimate interests.

To Improve Our Services:

• Testing features, collecting feedback, conducting usage analysis.
• Leveraging machine learning tools to enhance user experience.
• Legal Basis: Legitimate interests.

To Provide Support:

• Service updates, issue resolution, bug fixes.
• Legal Basis: Contractual necessity.

For Marketing (with your consent):

• Sending updates, promotions, and newsletters.
• Legal Basis: Consent (can be withdrawn anytime at support@avaprint.net).

Legal Grounds for Processing

• Consent: Voluntary opt-in for specific purposes.
• Contract: Necessary to fulfill service agreements.
• Legitimate Interests: Improving services, security, communications.

Your Rights and Choices

• Access: View your personal data we hold.
• Erasure: Request deletion of your data.
• Withdraw Consent: Cancel consent for non-essential uses.
• Portability: Receive data in a machine-readable format.
• Correction: Request updates or corrections.
• Complaints: Contact us or your local authority.

Your Choices:

• Choose whether to provide certain data.
• Opt out of marketing via unsubscribe links or support@avaprint.net.
• Manage cookies in your browser settings.

Data Protection and Storage

Security Measures:

• Secure cloud hosting via AWS with MFA and TLS encryption.
• Physical protections in data centers with 24/7 security.
• Continuous monitoring and threat protection (e.g., WAF).

Data Locations:

• Primarily stored in the U.S. with possible processing in Vietnam.

User Responsibilities:

• Keep login credentials secure.
• Report any breach immediately to support@avaprint.net.

Data Retention

• Stored as long as your account remains active.
• After deactivation, data may be retained up to 6 years unless earlier deletion is requested.
• Deletion requests can be sent to support@avaprint.net.

Third-Party Data Sharing We only share data with trusted third parties necessary for our service:

• Manufacturing Partners: Order details and design files.
• Hosting Providers: Usage data for platform stability.
• Support Tools: Email, support ticket info.
• Payment Gateways: Payment and transaction info.
• Analytics Tools: Optional, with consent.
• Legal Entities: If required by law.

All third parties must comply with relevant data protection laws.

Policy Updates We may revise this Privacy Policy periodically. Significant updates will be announced via email or within the app. Always refer to the version on avaprint.com for the latest information.